Terms of Use, Privacy Notice, and Data Practices
Effective Date: March 2026
Welcome to Wit & Reason.
This page describes the terms governing use of this website, the information that may be collected when you visit the website, how that information may be used, and the technologies supporting website operation, analytics, communications, and advertising.
By accessing or using this website, you agree to the terms described below.
If you do not agree with these terms, discontinue use of the website.
1. Website Operator
This website is operated by:
Alexis Moreno Consulting LLC, doing business as Wit and Reason (“Wit & Reason”)
Washington, District of Columbia, United States
Contact: info@witandreason.com
2. Website Purpose
Wit & Reason provides services related to:
organizational advisory
mental health coordination for productions and workplaces
executive and team consulting
professional training and speaking
coaching services
psychotherapy services delivered by licensed clinicians
This website exists for informational, educational, and marketing purposes.
Use of this website does not establish a therapist client relationship, coaching relationship, consulting engagement, or other professional relationship.
Professional relationships are established only after a written agreement has been executed.
3. Not Emergency Services
This website is not designed for emergency or crisis mental health services.
If you are experiencing a mental health emergency:
United States
Call or text 988Outside the United States
Contact your local emergency services.
Website forms, email, and contact submissions should not be used for urgent communications.
4. Age Requirements
This website is intended for individuals 18 years of age or older.
Individuals under 18 should not submit personal information through this website without a parent or guardian.
5. Advertising Transparency
Visitors may arrive at this website through:
Google Ads advertising
search engine results
social media platforms
referral links
professional directories
email marketing
Paid advertising placement does not constitute endorsement or guarantee of outcomes.
Examples of prior work, testimonials, or descriptions of services do not guarantee similar results.
6. Information Collected Automatically
When you visit this website, certain technical information may be collected automatically through website infrastructure and analytics systems.
Information may include:
IP address
approximate geographic location derived from IP
browser type and version
device type
operating system
referring website or advertisement
pages visited
navigation paths
session duration
timestamps of page interactions
This information is used for:
website performance monitoring
traffic analytics
advertising performance measurement
fraud detection
website improvement
7. Cookies and Tracking Technologies
This website uses cookies and similar tracking technologies.
Cookies are small data files stored on your device that allow websites to recognize browsers and store certain information.
Cookies may store information including:
session identifiers
site preferences
analytics information
advertising campaign identifiers
referral attribution
Cookies may be used for:
website functionality
analytics and performance monitoring
advertising attribution
visitor experience improvement
Most web browsers allow users to disable or delete cookies through browser settings.
Disabling cookies may limit some website functionality.
8. Analytics, CRM, and Marketing Technology
This website uses third party platforms to support website functionality, analytics, and communications.
These may include:
Squarespace
Website hosting platform providing infrastructure for site operation.HubSpot
Customer relationship management platform used to manage visitor analytics, form submissions, marketing communications, and contact records.Google advertising technologies
Used to measure advertising performance and track interactions originating from advertising campaigns.
These technologies may record:
page views
traffic sources
advertising campaign identifiers
device information
visitor interactions with website content
form submissions
email engagement metrics
Visitor browsing behavior may be associated with identifiable contact information only after a visitor voluntarily submits personal information through a form or communication channel.
9. Information You Voluntarily Submit
Visitors may choose to submit personal information through:
contact forms
consultation request forms
scheduling tools
event registrations
newsletter subscriptions
direct email communications
Information submitted may include:
name
email address
phone number
organization or employer
job title
message content
consultation requests
scheduling preferences
Submitted information may be used to:
respond to inquiries
schedule consultations
deliver requested services
maintain business records
send follow up communications
provide newsletters or marketing information
Marketing communications may include an unsubscribe option.
10. Sensitive Information Notice
Website forms and standard email communication are not designed for the secure transmission of protected health information.
Visitors should not submit:
medical records
diagnostic information
mental health treatment history
psychotherapy session content
confidential clinical details
If professional services begin, secure intake procedures will be provided through systems designed to handle sensitive information.
11. Data Security Practices
Reasonable administrative, technical, and organizational safeguards are used to protect information processed through the website.
These safeguards may include:
encrypted HTTPS connections
secure website hosting infrastructure
restricted internal system access
vendor security practices
No internet transmission system can guarantee absolute security.
Users transmit information at their own risk.
12. Data Storage and Processing
Information submitted through this website may be stored in systems used to operate the business, including customer relationship management platforms, communication systems, and website infrastructure.
Information may be processed for purposes including:
communication with visitors
service delivery
analytics
marketing communications
business record keeping
13. Data Retention
Information may be retained for reasonable business purposes including:
responding to inquiries
maintaining communication records
complying with legal obligations
improving services
Information may be deleted when it is no longer necessary for these purposes.
14. International Visitors
This website operates from the United States.
Visitors accessing the website from outside the United States acknowledge that information may be transferred to and processed in the United States.
Privacy laws in other jurisdictions may differ from those in the United States.
Individuals located in jurisdictions such as the European Union or United Kingdom may have rights regarding:
access to personal information
correction of inaccurate information
deletion of personal data where legally permitted
Requests may be submitted through the contact information provided below.
15. California Privacy Rights
Residents of California may request:
disclosure of categories of personal information collected
access to personal information collected
deletion of personal information where legally permitted
Requests may be submitted through the contact information listed below.
Identity verification may be required.
16. Marketing Communications
Visitors who submit contact information may receive communications related to services, updates, or events.
Marketing communications may include email or other outreach.
Recipients may opt out of marketing communications using the unsubscribe link included in such communications.
Operational or service related communications may still be sent when necessary.
17. Intellectual Property
All materials on this website are protected by copyright and intellectual property laws.
This includes:
written content
branding and logos
training materials
methodologies and frameworks
graphics and media
Visitors may view or print materials for personal informational use only.
No content may be reproduced, distributed, modified, or commercially used without written permission.
18. Acceptable Use
Visitors agree not to:
attempt unauthorized access to website systems
scrape or extract data using automated tools
interfere with website performance
transmit malicious code
misrepresent identity
use the website for unlawful purposes
Violations may result in restricted access.
19. External Links
This website may link to external websites or platforms.
External websites maintain their own privacy policies and terms of use.
Wit & Reason is not responsible for the content or practices of external websites.
20. No Professional Advice
Content presented on this website is informational and educational.
It does not constitute medical, psychological, legal, or financial advice.
Psychotherapy services are provided only by licensed clinicians under separate agreements.
Coaching and consulting services are non clinical.
21. Limitation of Liability
To the maximum extent permitted by law, Wit & Reason shall not be liable for indirect, incidental, consequential, or punitive damages arising from use of this website.
This includes damages related to:
business interruption
financial loss
data loss
reputational harm
22. Dispute Resolution
Any dispute arising from use of this website shall be resolved through binding arbitration in Washington, District of Columbia unless prohibited by law.
Users waive the right to participate in class action proceedings related to website use.
23. Governing Law
These terms are governed by the laws of the District of Columbia, United States.
24. Updates
This page may be updated periodically.
Revisions become effective upon posting.
Continued use of the website indicates acceptance of the updated terms.
25. Contact
Wit & Reason
Alexis Moreno Consulting LLC
Washington, District of Columbia
Email: info@witandreason.com